UK Convenience And Symbol Groups
Our coverage spans all the major national and pharmacy retailers with well-developed and proven relationships. We also have a dedicated team managing the independent grocery sector, calling on national and regional wholesalers, cash and carry, symbol groups and convenience stores.
With the UK convenience sector being significantly diverse, a strategy that varies by sub-channel is a requirement for success. Ceuta Healthcare has the only dedicated health and beauty team within this trade channel, covering more than 443 accounts and at least 20,000 distribution points.
Independent Grocery, Convenience, Cash and Carry, Delivered Wholesale, Symbol Groups
- Full launch presentations for new listings
- Negotiation of best terms
- Implementation of account specific promotion/marketing plan
- Achievement of pre-determined account objectives:
- Maximised distribution
- Optimum facings
- Best shelf position
- Appropriate location in store
- Well merchandised stock on C&C fixture
- POS placement
- Communication of activity
- Car sell operation
- Sales and forecast analysis
- Regular contact reports
- Input to client meetings
If you would like to talk to someone about our coverage then please contact us.